Today’s branding and advertising trends are not just about selling to gain long-term success. But, it is necessary to know your customers and get connected with them naturally and strategically. You must create a strong bond with your potential customers with long-lasting impressions. This is what is known as experiential marketing. Here, you need the…
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Do You Really Need Technology for Content Marketing in 2023?
The other day I received a newsletter reading –If you are a content marketer, this is your must-have tool for 2023. Apart from a good email marketing tactic, the newsletter did not offer much for me. The must-have tool was a content calendar with general features and one new ‘magical’ column where you can add…